About Us

EFFISOO is an online shop for home & living, sports & outdoor and lifestyle products. We are a small family run online business that launched in 2020. With its meaningful brand name derived from the word “efficient” and the CEO’s surname Soo, the business offers high quality products that improve the efficacy of one’s daily life without the hefty price tag.

We hand pick our products from reputable manufacturers directly. Our expertise and resources enable us to offer our exclusive products without the conventional retail markup. Our products are selected with care, we only sell items that we would buy ourselves.

Your Peace of Mind - Shopping at EFFISOO

Unlike retail shops, many online sellers offer little to no warranty or might be selling counterfeits. But that is not the case with us. As we source from reliable manufacturers directly, we are able to ensure quality and provide 30 days warranty for all of our products. 

Tried. Tested. Trusted.

Every product we've selected is made of good material and exquisite craftsmanship to ensure quality. We strive to provide the best for our customers. All products featured on the site are quality tested and inspected by an independent inspection company.